Big data politics and how the American public was tricked into opening the doors of the White House to Donald Trump.
Filmmaker: Thomas Huchon
Unfair Game: How Donald Trump Manipulated the 2016 US Presidential Election with Lies, Fake News, and Dark Advertising Techniques
0:00 🗽 The 2016 US presidential election was characterized by lies, manipulation, and the influence of fringe media outlets.
7:25 📰 Donald Trump's campaign was supported by a powerful network spreading fake news and lies.
14:21 🔍 Robert Mercer, a billionaire computer engineer, played a significant role in Donald Trump's campaign and is known for his secretive nature.
19:35 💰 Billionaire Robert Mercer used his wealth to promote his extreme political ideas through funding and media influence, ultimately supporting Donald Trump's campaign.
25:46 💰 Robert Mercer and his family influence Trump's campaign by providing financial and media support, resulting in the appointment of Steve Bannon as campaign director. Bannon's payment for his work on the campaign is allegedly made illegally through a video production company.
32:33 📊 Cambridge Analytica, a subsidiary of SCL Group, revolutionized election campaigns by using data modeling techniques and behavioral micro-targeting to influence voters.
38:19 🔍 Computers can know us better than our close family members by combining personal data and psychological tests to predict human behavior.
44:17 📊 Cambridge Analytica used targeted messaging and dark posts on Facebook to sway key swing states in favor of Donald Trump in the 2016 election.
49:49 🔍 Cambridge Analytica used targeted ads and personal data to influence voters without their knowledge, disrupting democracy.
