Can you handle the highs, survive the lows, and still rock the runway?
In this episode of the Startup CPG podcast, Daniel Scharff is joined by the CEO of Suja Juice and Rowdy Energy, Jeff Church. Jeff shares invaluable insights from his diverse ventures, spanning socially conscious brands like Nico Water to the rise and challenges of Suja, an impactful cold-pressed juice success.
Learn about the highs and lows of entrepreneurship, navigating acquisitions, and the tough decisions that led to the closure of Rowdy Energy. He also weighs in on the competitive energy drink market, offering wisdom on balanced decision-making for startups.
Tune in to learn more about the journey from setbacks to new beginnings. Don't miss out!
Listen in as Jeff shares about:
Suja's Origin and Growth
Foundational Wisdom
Risk-Taking Timing
Disruptive Success
Market Dynamics and Challenges:
The “Rule of Twos”
Brand Differentiation
Learning from Setbacks
Episode Links:
Suja Juice: https://blog.sujaorganic.com/author/j...
Rowdy Energy Drink: https://rowdyenergy.com/
Church & Co: https://teamchurch.co/
Jeff Church on Linkedin: / jeff-church-06841629
Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.
RangeMe Links:
RangeMe website: https://www.rangeme.com/blog/StartupCPG/
Listen to our episode (#108) with RangeMe founder, Nicky Jackson here: https://startupcpg.transistor.fm/epis...
Cin7 Links:
Get a demo or claim your free 14 day trial of Cin7 inventory management software here: https://www.cin7.com/startupcpg
Show Links:
* Transcripts of each episode are available on the Transistor platform that hosts our podcasthere ( https://startupcpg.transistor.fm/ ) (click on the episode and toggle to “Transcript” at the top)
* Join the Startup CPG Slack community (15K+ members and growing!)
* Follow @startupcpg ( / startupcpg )
* Visit host Daniel's Linkedin ( / danscharff )
* Questions or comments about the episode? Email Daniel at [email protected]
* Episode music bySuper Fantastics
( https://open.spotify.com/artist/1vDD0... )
