So often, we look to our managers and leaders to drive performance. The problem? Managers and leaders aren’t interchangeable. As Kevin G. Armstrong discovered, they are different kinds of people, with different sets of talents. Yet the best outcomes happen when what someone does aligns with who they are. That’s why the future of performance lies in focusing on purpose, not position. Kevin’s mission is to disrupt the way we think and work, and his passion is challenging the definitions of the words we use on a daily basis. Kevin uses his decades of experience to help business owners—from “mom and pops” to Fortune 500s—embrace and implement simple, proven management solutions (though, as his clients have discovered, simple doesn’t always mean easy!) Kevin has taught both high school and college, owned and sold small businesses, been an investment firm top seller, and worked in the C-Suite, overseeing agencies throughout North America. Kevin is also an active speaker and author, whose arsenal of revolutionary concepts and techniques have been published on Forbes.com, Thrive Global, in Authority Magazine, and in his Forbes-published book, The Miracle Manager: Why True Leaders Rarely Make Great Managers. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx